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SOUQ PERFUME BY AYU

Regular price
$95.00
Regular price
Sale price
$95.00
Shipping calculated at checkout.

Damask Rose / Jasmine / Sandalwood / Musk

An ode to ancient rituals, Souq is a luminous floral entwined with holy wood. Rose petals, jasmine, sandalwood and musk swirl together in a tridoshic remedy steeped in herbal oils.

This sparkling perfume refreshes the senses and invites clarity in the mind. Traditionally revered for grounding, cooling and calming properties. 

30ml with dropper lid

SCENT PROFILE

Floral
Narcotic

DOSHA

Tridoshic

PROPERTIES

Cooling
Balancing

HOW TO USE

Apply 1-2 drops of perfume oil on pulse points and gentle massage into skin. Avoid contact with clothing as oil may leave a light stain.

Ayu’s perfume oils are highly concentrated, so you only need to apply a few drops to your pressure points as required throughout the day. In place of alcohol, Ayu use Australian sandalwood which acts as a natural fixative and helps to retain the scent over a longer period of time.

INGREDIENTS

Jojoba Oil (Simmondsia Chinensis), "Fragrance" (see below), Wheatgerm Oil (Triticum Vulgare), Ashwagandha (Withania Somnifera), Amla (Emblica Officinalis), Australian Sandalwood oil *contains a very small amount of synthetics used sparingly

Ayu perfume oils are hand blended with attars, essential oils, absolutes, key accords, plant and herb extracts. Ayu use the term "Fragrance" to describe their "proprietary blend" of scent notes that can be found in the description of each scent. Please note: Certain perfumes contain a very small amount of synthetics. This is to protect the environment from the over harvesting of endangered plant species. They are listed in the description. All entirely natural perfumes are also listed as such. All Ayu products are plant based, cruelty free and contain no sulphates, parabens, phthalates, formaldehyde mineral oil or EDTA.

SHIPPING

All in-stock items are shipped within 48 business hours via Australia Post. Please see our Shipping Page for more information.

RETURNS

Shop peace of mind with 14 day returns. Conditions apply. Please see our Returns Page for more information.

SOUQ PERFUME BY AYU
SOUQ PERFUME BY AYU
SOUQ PERFUME BY AYU
SOUQ PERFUME BY AYU
SOUQ PERFUME BY AYU
SOUQ PERFUME BY AYU

Within a single petal exists a cosmos of healing.

This is AYU

Ayu infuses the ancient power of plants, flowers, resins and barks to enhance your modern universe.

Pouring a rich knowledge of traditional remedies into every bottle, each scent is deeply rooted in the sacred science of Ayurveda. Locally made and intuitively blended by hand, Ayu's aromatic formulas are curated to balance the mind, body & spirit.

Founded under a warm Indian sky in 2014, their scents are dreamed up with intention. Transcending the art of perfume into a nourishing everyday ritual, each blend is informed by the energetics of Vata, Pitta and Kapha (known in Vedic terms as Doshas).

All ingredients are kind to the earth and beneficial to your being. Globally sourced and distilled using age-old methods with a selection of medicinal herbs and exotic florals that gently uplift with every inhale.